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Summer Poletti
Sep 17, 20244 min read
Breaking Through B2B Sales Stagnation: Techniques to Revitalize Dormant Deals
As we approach the end of the fiscal year, it's crucial to ensure your sales pipeline is healthier than ever. This blog focuses on...
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Summer Poletti
Sep 16, 20243 min read
7 Strategies for Marketing Conferences in 2024
As we gear up for conference season, it’s essential to hone in on our trade show strategies to make the most of every opportunity. Trade...
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Summer Poletti
Aug 15, 20243 min read
December 31 Will Be Here Before You Know It, 4 B2B Sales Strategies to Help You Finish the Year Strong
As we slog through the dog days of summer, it’s crucial to focus on strategies to help you finish the year strong. In the B2B sales...
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Summer Poletti
Aug 5, 20243 min read
B2B Summer Sales: Maybe You Need a Break Too
Feeling the Summertime B2B Sales Burnout? You're Not Alone As we dive into the heart of summer, it's not just your prospects who might...
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Summer Poletti
Aug 1, 20243 min read
B2B Summer Sales: 8 Things You Can do to up Your Game When Business is Slow
Deep in the middle of the summer season, many of us find ourselves with a bit more free time on our hands. Whether it's because business...
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Summer Poletti
Jul 19, 20244 min read
B2B Summer Sales: Lean in to LinkedIn, 6 Steps to Boost Your Business Growth
As we dive into utilizing social media for growth, specifically LinkedIn, it's crucial to focus on how our activities on these platforms...
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Summer Poletti
Jul 19, 20243 min read
B2B Summer Sales: When Navigating Slow Periods, The Four People You Need to Call
As we round the corner into the holiday season, it's time to prepare for the inevitable downtime in B2B sales. You're not alone if you've...
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Summer Poletti
Jul 19, 20243 min read
Dismantling Silos: How B2B Sales-Marketing Synergy Removes Growth Barriers
Navigating the complex and digital-heavy B2B sales landscape requires more than sheer luck; it demands alignment between your sales and...
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Summer Poletti
Jun 27, 202410 min read
The Power of Fractional Sales Leadership: Boosting Your Team's Success
For a very interesting fact about this post, be sure to check out Fun Fact In today's competitive business landscape, having an effective...
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Summer Poletti
Jun 20, 20246 min read
Overcoming Ethical Challenges in AI-Driven B2B Sales: 6 Strategies to Prevent Growth Barriers
Welcome back to our series on using AI in B2B sales. If you're new, catch up here . If you're familiar with my blog, you know the drill....
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Summer Poletti
Jun 18, 20244 min read
B2B Summer Sales: 7 Effective Follow-up Strategies for Deprioritized Deals
Welcome back! If you're following this series, you're already aware that we're going over tips and tricks specifically tailored to the...
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Summer Poletti
Jun 6, 20247 min read
Using AI in B2B Sales: Get Started or Get Left Behind
According to Gartner: "Sellers who partner closely with AI are 3.7x more likely to meet quota than sellers with weaker partnerships."...
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Summer Poletti
Jun 5, 20244 min read
Eliminating Summer B2B Sales Slumps: Strategies for Continuous Pipeline Momentum
As we head into the summer sale season, it's crucial to focus on healthy sales pipeline management. B2B sales can tend to slow or stall...
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Summer Poletti
Jun 2, 20244 min read
Using AI in B2B Sales: Balancing AI Efficiency with Human Connection
You're getting an extra topic this week because I’ve been exploring this issue, and I feel it’s important to share. How can sellers and...
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Summer Poletti
Jun 2, 20243 min read
Maximizing Your B2B Summer Sales: Strategies for Winning in a Sluggish Market
School is almost out at my house and I feel the vibe changing. We're making plans for day trips, road trips, and a vacation. We pack in a...
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Summer Poletti
May 23, 20243 min read
Uncovering the Value: What Are the Benefits of Fractional Leadership?
Welcome back to our Fractional Leadership series, if you missed the last post on maximizing return on investment, check it out here . We...
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Summer Poletti
May 16, 20245 min read
Maximizing Your Return: Strategies for Getting the Most out of Fractional Sales Leadership Engagement
Welcome back to our Fractional Leadership series, if you missed the last post on the fundamentals, check it out here . We previously...
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Summer Poletti
May 9, 202412 min read
I'm Launching a Podcast: Now What?
If you're impatient like I am, go ahead and skip right to what's in it for you . I am an avid listener of podcasts. I used to work a...
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Summer Poletti
May 2, 20249 min read
Fractional Leadership Explained: It's trending, but what in the actual...?
Fractional Leadership is having its day right now, but what exactly is it? Well, if you want fractional leadership explained, your best...
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Summer Poletti
Mar 24, 20244 min read
DIY Social Media Marketing For Small Business: Intro
Are you or anyone else you know a small business owner with big dreams and a small budget? Know you should do social media marketing, but...
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