Industry Focus
Driving Revenue Growth in the payroll industry, a strategic approach
Payroll is competitive, discover how I help you differentiate and grow
It Takes more than great service to stand out
Unlock the Secrets to Sustainable Growth in the Payroll Industry
The payroll industry is more competitive than ever, and if your differentiator is that you give great service, I have bad news for you. Everyone says that. From the perspective of the buyer, you all sound the same, so how are they supposed to pick which firm does their payroll? Well, with lack of a specific differentiator, they choose the lowest price every time.
Success today requires a holistic approach that requires aligning your teams and focusing your sales and marketing more on what your clients want than your own features and benefits.
And change is continuous, from remote work adoption to AI integration, it's necessary to keep up and also maintain what makes your practice special - that personalized service.
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I have worked in and around payroll doing customer service, customer success, sales and marketing, and strategic partnerships. I'm passionate about helping the independent players win against the 800 lb gorillas in our industry.
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Download this industry focus to learn how a holistic approach can help you win despite the competitive conditions.
